Google has fixed two bugs this weekend related to Google Search. The first is the bug with many favicons not showing up in the Google Search result snippets. The second is the bug with two days of data missing from the Google Search Console crawl stats report.

Here is a recap of what happened in the search forums today…

The crawl stats report within Google Search Console has a data gap again. This time the crawl stats report is missing August 15 and 16th crawl data. Normally, Google can fix the data but Google has not yet fixed it.

Google announced it is rolling out new experimentation and planning capabilities in Google Ads and AI Max. There are new A/B test capabilities, brand and location parameters options and new Performance Planner predictions.

Google has made some big updates to Local Service Ads. Even though LSAs are transitioning to Google Ads, Google is clearly still investing in the LSA product. Google added something called pre-badge ads, massively expanded the verticals and the verified ads badge updated its exclusions.

Google has updated the Preferred Sources button that publishers have on their websites to make it so that the user is taken right back to the page they were originally on. There is new embed code that handles this process to make it easier for users to go back to where they were and stay […]

Microsoft Advertising sent out emails yesterday announcing changes coming to Max CPC bidding. Microsoft wrote, “Max CPC will no longer be available when creating new non-portfolio campaigns” after October 1, 2026.

Google has released its third spam update of the 2026 year, the August 2026 spam update this week and finished rolling out Friday morning at 4:50am. Google Search’s AI Mode is now being powered sometimes by…

The Google August 2026 spam update is now done rolling out. It started on Tuesday, August 18, 2026 at around 12:30 pm ET and completed on August 21, 2026 at around 4:50 am. Despite some people feeling the update started soon, Google’s John Mueller said it did not.

Here is a recap of what happened in the search forums today…

Microsoft Advertising is rolling out AI Max globally and to all advertisers. If you log in to your Microsoft Advertising account, you should be able to toggle on the AI Max setting for your search campaigns.

In 2018, Google launched Google Posts Insights, a way to see how many views and clicks a Google Post within Google Business Profiles received. Google discontinued and sunset that feature in January 2023. Now, it seems Google is testing bringing back the view count – it now calls “people viewed.”

As you know, Google does smaller core updates and algorithm search updates all the time without announcing them. So why does Google announce some of those updates and not the others. Well, as Google told us before, Google announces the larger, more impactful updates so we know it was a Google update that impacted our […]

Google Ads can now help you find sitelinks for your ad extensions. A new feature within the Google Ads advertiser console will now suggest new sitelinks to add to your ads.

Google Ads seems to be rolling out a new customer match option named “enhanced matching.” Google writes this allows you to “Expand your audience reach with your consented user lists.” Google will then “match your consented users with publishers’ consented users where available.”