A new survey from the aptly named PPCsurvey.com shows that the majority of PPC practitioners believe that PPC is getting MORE difficult.

Here is a recap of what happened in the search forums today…

Google seems to have a bug with the Crawl Stats report in Google Search Console. The date selector appears to be acting a bit weird, where it doesn’t let you select the before or after date.

Google Ads is rolling out Google AI voice models as a new asset optimization feature for your video ads. This is for your existing Performance Max video ads.

Robby Stein, VP, Product at Google Search, was interviewed by Zain Kah on Google AI Search features. While most of the conversation are items we already know, he did say a few interesting things that I want to pull out.

Google is testing a larger header image for the Google Discover publisher header images. It looks a lot more magazine-type and style.

Yep, more of the same – the Google Search ranking volatility remains heated. Many are asking when we will see an officially announced Google core update. But it has not been announced yet.

This is a programming note that I will be not be posting here for the next several days. I am not exactly sure how long it will take and when I will be back at 100% but I am expecting it to take at least several days.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Liz Reid, Google’s head of search…

Google has sent notices to some advertisers asking them to confirm whether their campaigns contain European Union political content. The deadline to confirm is by March 31, 2026.

Google added “Trending posts & discussions” title under What People Are Saying section within Google Search results. It also has those favicons at the top, which I don’t think is new but it is all part of the package.

There are a number of complaints that the Google Search Console bulk data export to BigQuery is not working. The issue seemed to have started several days ago and is still not working today.

Google is testing a new widget for the Google Discover feed where you can follow news publishers and/or topics. It is called the “home follow widget.”

Alex Heath and Ellis Hamburger interviewed Google’s head of Search, Liz Reid, on Google’s progression of AI into Search. It felt like a very candid interview that is worth listening to. In short, Liz is still not sure if Gemini and Google Search will ever fully converge or not.