Google Ads is reportedly offering a new exclusion type for Performance Max campaigns. This one is named household income exclusions, which is not new to Google Ads as a whole, but maybe for PMax campaigns.

Google updated its review snippets structured data markup guidelines on Friday to provide a pretty obvious guideline that Google felt it needed to spell out. Google wrote, “Don’t include fake or undisclosed incentivized reviews on your page or in your structured data markup.”

Google may be slowly rolling out a blue colored background for the Google Business Profile dashboard within Google Search. Previously, it was on a white background, and now some local SEOs are seeing a blue background.

Google has released version 2.13 of the Google Ads Editor, which includes 17 new features and removes one older feature. The full list of features is below, as Google posted on its site. Google Ads Editor is a free…

OpenAI has released a number of new features and changes to ChatGPT Ads Manager over the past week or so. The latest round of changes include changes to how your daily budget works, budget pacing, conversion-optimized campaigns, geo-exclusions, matching updates, API features, and the rollout of a new product ad formats.

As I mentioned in my Friday video, there were some rumblings kicking into gear starting late Thursday, July 23rd, and through Friday, July 24th. It seems like Google kicked some of its search ranking servers, and as a result, we are seeing an unconfirmed Google search ranking update, with a lot of volatility throughout last […]

Here is a recap of what happened in the search forums today…

This week…

Google continues to add more AI features to the Google Merchant Center portal. We saw Merchant Advisor added earlier this year, AI performance reports added just the other week, and now we are seeing more AI sprinkled throughout Merchant Center. This includes AI summary insights, search suggestions and previous chats on the Merchant Center dashboard.

Microsoft is testing fading out the related searches in the Bing Search results. When you hover over a related search, that one stands out and the other related searches options then get faded/blurred out.

Last May, Google announced AI Max within Google Ads is rolling out in closed beta globally. Well, more are now seeing AI Max for Shopping campaigns this past week. This also includes text customizations and final URL expansion within AI Max.

Google is doing away with the related search format for Google AdSense auto ads. Google said it will be retired on August 6, 2026. Google sent out an email to those impacted that says starting August 6, 2026, the Related Search format will no longer appear on your site. It will also be removed as […]

Google Ads now uses its AI to make recommendations within the conversion summary dashboard. Google will give you actions to “improve your conversion measurements,” and those recommendations are labeled “Recommended by Google AI.”

Google is updating the Google Ads certification applications and standards for gambling, including gambling jurisdictions, online non-casino games and social casino games on August 26, 2026. All new applicants must use the revised forms when obtaining certification with Google.

Google Ads seems to have replaced Comparison Listing ads with CSS Product Listing ads. It has redirected the old support URL to a new page named About CSS Product Listing ads. They seem very similar, but the help document was mostly changed and was also moved to a new support URL.