Daily Search Forum Recap: April 16, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search ranking volatility is heating up now…

Don’t Delete This Empty Folder on Windows 11

It can be alarming to find an unknown folder or file on your computer, not least because malware can install temporary files without your knowledge that allow an infection to hide or spread. If you’re a Windows 11 users, the empty “inetpub” that recently appeared on your computer isn’t malicious—and it’s actually critical to patching […]

How Apple Plans to Improve Its AI Models While Protecting User Privacy

Even the most loyal Apple users will admit that the company is lagging behind when it comes to AI, with Siri’s big Apple Intelligence upgrade now officially delayed (having been heavily promoted throughout last year). In a new blog post, Apple outlines some of the ways it’s hoping to get back on track. One of […]

This M3 MacBook Pro Is $500 Off Right Now

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication. At $1,399 (down from $1,899), this deal on the 14-inch Apple MacBook Pro (2023, M3 Pro chip) brings some high-end specs into a more accessible price range, especially considering it’s still $1,699 on Amazon. […]

Google Search ccTLDs Are Going Away

Google.com will soon be the only way to access Google Search. The ccTLD versions of Google will redirect to Google.com. That means if you try to go to Google.ca, Google.fr. Google.co.uk and so on, those will all redirect to Google.com.

Google Sued For Â5 Billion In UK Class Action Lawsuit Over Search Dominance

CNBC reports Google has been sued in the UK for <<£5 billion ($6.6 billion) in potential damages over allegations that the U.S. tech giant abused its “near-total dominance” in the online search market to drive up prices.

Google Search Ranking Volatility Heating Up April 16th

It’s been about a week and what would be do without reporting on yet more Google Search ranking volatility… I am seeing signs of a Google Search ranking update and volatility over the past 24 hours, maybe kicking in April 15th through April 16th, today.

The “Silver Lining” for Investors After a Historic Week for Stocks| Life After FIRE

We’re coming off one of the wildest weeks in stock market history. How are retirees reacting to these massive swings? How should you adjust your FIRE portfolio in case there […]

Playing the Real Estate “Long Game” with 10 “Boring” Rental Properties

If you bought and held 10 rental properties—each being paid down by tenants—imagine where you would be 10, 20, or 30 years from now. Financially free? Retired? Today’s guest isn’t […]

The World Has Changed, But THIS Is Still the Best Way to Invest in Real Estate

Real estate investing in 2025 has huge, underrated potential to make you wealthy—but hardly anyone is talking about it. As tariffs, mortgage rates, and stock market volatility take over the […]

Google AI Overviews With Duplicative Links

We know Google loves to link to its own search results from the AI Overviews, and we have seen those links sometimes go in a loop of sorts. But did you know Google can show the same link to a website in the AI Overviews more than once?

Google Testing New Label In Search Results Snippets

Google is testing a “new” label in the search result snippets. Several people are noticing this “new” label next to search result snippets that have new content.

Google Ads Suspended 200% More Advertisers (39.2M) & Removed 5.5 Billion Ads

Google has released its annual Google Ads Safety report and the big number that stands out to me is that Google has suspended over 200% more advertiser accounts in 2024 than it did in 2023; 39.2 million versus 12.7 million. Google also removed 5.1 billion ads, restricted over 9.1B ads, restricted ads on 1.3 billion […]

Attacks on the education sector are surging: How can cyber-defenders respond?

Academic institutions have a unique set of characteristics that makes them attractive to bad actors. What’s the right antidote to cyber-risk?

The Best Ways to Clean Your Dutch Oven (and Prevent New Stains)

One of the things a Dutch oven does best is sear and cook “low and slow.” Sauces reduce, sugars caramelize, and meats brown with great success in these pots, but your food won’t be the only thing left with a brown crust. The creamy white interior of enameled Dutch ovens can get pretty gunky. Here […]

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