Want to be a more effective real estate leader? Learn how to coach
ERA Real Estate President Alex Vidal writes that agents are the true heroes in real estate. Leaders need to understand that and support them if they want to get better results.
Ditch the me-me-me approach to marketing and negotiation
Agents should embrace client-centric approaches that include making their marketing materials about the client, trainer Bernice Ross writes.
Try these 7 budget-friendly lead sources with no upfront fee
In a market where agents must be expense-averse, Jimmy Burgess writes, generating leads that only have an expense if money comes in can make a lot of sense.
9 post-Sitzer questions we still don’t have answers to
Change always brings chaos and disruption, broker Cara Ameer writes. While many of these issues have been lurking in the background before we knew what Sitzer | Burnett was, they illustrate the work that remains to be done.
Atllas’ model undercuts its best asset — its software: Tech Review
Atllas is a real estate brokerage that runs its business through a series of proprietary software products blanketing open house marketing, mobile web marketing, customer relationship management (CRM) and a DIY digital marketing center.
Here’s how Zillow’s new ‘super app’ is driving revenue growth: DelPrete
Zillow is diversifying its revenue along the transaction — what it calls its super app — and is outperforming a depressed market, Mike DelPrete writes.
Google AdSense Offerwall Messages (Beta)
For the past year or more, Google AdSense (and Ad Manager) has this feature named Offerwall messages (Beta). Google AdSense has recently pushed it more via the AdSense console interface and more publishers are noticing it.
Google Updates Business Profiles Customer Interactions Every Few Days
When you search for you Google Business Profile in Google, Google may show you the number of “customer interactions.” The question is, how often is that number updated? Matt McGee said in the Local Search Forum that he believes it is updated every 2-3 days.
Now You Can Opt Out Of Google Search Place Entities In Page Insights
Google has added a form where you can now request to opt out of displaying in the place entity feature in Page Insights to users in the European Economic Area (EEA). Page Insights is that button you can press while on a website using the Google app to get more details about that web page, […]
You Can Get This Handheld LCD Microscope on Sale for $82 Right Now
You can get this portable handheld pocket LCD microscope on sale for $81.99 right now (reg. $100), great for budding scientists, nature enthusiasts, and those simply curious about the world around them. The microscope has high-resolution 1080FHD picture quality and 80x magnification viewed through the four-inch display screen. It’s less than half a pound and […]
The Path to Early FI, Transferring 401(k) Funds, & Wiping Out Bad Car Debt
Everyone wants to reach financial independence as soon as possible. But if you really want to get on the path to early FI, you’ve got to start making savvy money […]
Rookie Reply: Screening Tenants, Using Hard Money, and Raising Rents
Every landlord wants the best possible tenants in their rental property, but of course, this doesn’t happen by chance. Today, we’re delivering several tips to help you improve the screening […]
Fannie Mae: Multifamily Is STILL Undersupplied, Rent Growth Likely w/Kim Betancourt
Fannie Mae is predicting a serious change in the multifamily real estate market. Ever since interest rates began to rise, multifamily has been on a downward spiral. Higher rates made […]
Corcoran Group lands in Massachusetts with new franchise
The Boston-headquartered franchise dubbed “Corcoran Property Advisors” is led by brokers-owners Brian Dougherty and Nick Robert who have backgrounds that span hospitality, sales, luxury and design. The firm also has an office in Cohasset.
The biggest wins, losses and news from Q4 2023 earnings
Real estate’s Q4 earnings calls have finally wrapped. From RE/MAX’s CEO exit to Airbnb’s $10 billion year, we’ve rounded up the top stories all in one place. Here’s what you might have missed.
