Google is testing moving the AI Overviews from the top of the page to the bottom-right location for hotel searches. So when you bring up a hotel knowledge panel, you may see an AI Overview at the bottom of the page.

Google Ads is showing some advertisers not just a recommendation with the ability to make a change on that recommendation but it is tied to the advertiser’s forecast. It shows your projected weekly conversion value and adds that your campaign is limited by budget, and that you should spend more to hit the forecast.

Google Business Profiles is testing a new feature to let it set your business hours for you automatically by just asking you to describe your business hours in text. Google will then use AI to interpret them and make them into a structured format to list on your local panel in Google Search and Google […]

Google Ads updated its Recommended Investment Strategy tab on the Recommendations page with Strategic budget allocation using Holistic and Growth modes. Holistic mode reallocates spend from underperforming campaigns to top performers for maximum efficiency, while Growth mode adds fresh budget to top performers without cutting spend anywhere else.

Google has released version 25.2 of the Google Ads API, this is a minor release with several of updates. This update includes competitive benchmarks percentile metrics, the ability to generate Performance Max drafts from Smart campaigns, asset group URL options, Search bid adjustment recommendations, and more.

Google Ads added new help documentation on how to test AI Max against Dynamic Search Ads (DSAs) by using experiments. Google posted two options within Google Ads experiments including (1) custom experiments and (2) the experiment template.

Microsoft is testing placing favicons on the Bing shopping ads, product results, carousel. Normally, this ad unit just shows the site name but Bing is testing adding favicons in front of the site name.

Here is a recap of what happened in the search forums today…

The Competition and Markets Authority (CMA) has proposed new measures to force Google to make it easier for users of Google’s Android and Chrome to use an alternative search engine or AI platform. This is “designed to give millions of Google Android and Google Chrome customers in the UK greater choice and more control over […]

Google has updated the localized versions of your page help document to change all the hreflang examples from lowercase codes to uppercase codes. It doesn’t matter because the hreflang value is case-insensitive; Google accepts lowercase and uppercase codes.

Google updated its help document to clarify that you have four days to reject a user suggested edit to your Google Business Profile. If you do not reject the edit within four days, Google may apply that edit to your Google local listing.

New data shows that Google is showing far more external links in its AI Overviews than before. A jump from close to 0% of AI Overviews containing external links to over 25% of AI Overviews containing external links.

Google AdSense has lowered the identity verification threshold from $10 to $0, according to an update to the help documentation.

Google Ads is expanding access to AI Briefs and also added new AI Max reporting. Google said AI Brief audience targeting works now in Dutch, French, German, Italian, Japanese, Portuguese, and Spanish. Plus, there is a new AI Max reporting feature for looking at the Search Ads journey.